Tui Travel announced today that it plans to close 100 high street travel agencies in the UK in a move to increase cost savings.
Europe's biggest travel company, formed by a £3 billion merger between First Choice and Thomson Holidays last year, did not say how many of its staff would be losing their jobs.
"It's not small numbers clearly and it's a sensitive issue," Tui chief executive Peter Long said, according to the Times.
"We are very mindful that we want to work through this with our colleagues."
The announcement follows a 100-day-review by Mr Long on cost-saving strategies for the company, which seeks to reign in £150 million by 2010.
The money-saving move would reportedly increase the group's profit margin to 3.5 per cent, up from 2.2 per cent.
"Tui Travel has upgraded the expected synergies from an initial £100 million to now £150 million per annum," the firm said in a statement today.
Demand for mainstream holidays was "particularly strong", according to the statement. Year-on-year sales in the UK were up three per cent during winter 2007/08, while summer 2008 bookings were up 8 per cent.
Looking ahead, Mr Long said that the weak economy, pummeled by subprime losses, would not impact trading results because it was "not a driver of consumer spending on holidays".
Investors have been attracted by the cost-saving efforts, with shares in Tui Travel adding 2.62 per cent to reach 245.25p in morning trading.