Research shows that newer employees are much more likely to leave their jobs that ones who have been there for longer.
The study from Sirota Survey Intelligence found that employees with less than two years of service voluntarily left their jobs at an average rate of about 20 per cent per year, while employees with more than two years of service left at a rate of around ten per cent per year.
New workers generally spent the first two years of a job checking that it matched up to their expectations of what the job would be like, explained chairman emeritus of the company, David Sirota.
"Many leaders fail to recognise that new employees are enthusiastic about starting a job, and that, by their actions, management destroys this enthusiasm," added the president of Sirota Survey Intelligence, Douglas Klein.
"Our research shows a measurable decline in employees' morale after they have been working for an organisation for six months...as they continue to evaluate what they expected against what they are receiving."
The company advised employers to work harder to retain newer workers by creating an environment in which workers feel genuinely valued.
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